Boulevard Super Liquors to open as cannabis retail location in New Jersey

New Jersey adds another retail outlet as the state's licensed market continues to expand, with 197 dispensaries now operating.

FILE — retail · My 420 Tours / CC BY-SA 4.0

Boulevard Super Liquors is set to open as a cannabis retail location in New Jersey, according to reporting from the Cape May County Herald. The opening adds to a retail network that has grown to 197 licensed dispensaries across the state as of mid-August.

The addition comes amid ongoing churn in the state's market. Recent state license records show simultaneous closures—Phasal and GW Leaf licenses became inactive—balanced against new approvals for outlets including Collective Beleaf and Indoor Treez. This pattern suggests New Jersey's retail framework remains in flux as operators enter and exit the market.

The state continues to face enforcement challenges alongside retail expansion, with authorities seizing hundreds of pounds of cannabis from illegal operations and municipalities like Montville Township extending local bans. Watch whether Boulevard's conversion from a liquor license holder signals a broader trend of brick-and-mortar retailers pivoting into cannabis, and whether the regulatory friction slows that transition.