OWNERSHIPCalifornia

PACKS updates San Bernardino license name in California roster

Cannabis retailer Packs changed its San Bernardino licensee name, part of broader late-August California license activity.

The Cannabis Newz Automated Desk

Machine-written from our data · source: State license roster

August 29, 2026 · 9:39 AM ET

Business handshake in an office — file photo, not the scene of this story.

A Cannabis licensee operating under the PACKS banner updated its San Bernardino location's name in California's state license roster to Packs San Bernardino, according to state records updated August 29. The company operates multiple active retail and microbusiness licenses across California, including locations in South Los Angeles, Hollywood, and at least one other retail site.

The name change occurred alongside similar restructuring by other operators—Cookies entities in Napa and San Bernardino also updated their licensee names to Jiva-branded entities—suggesting potential corporate consolidations or holding-company reorganizations. California's active retail base remains stable at 1,261 locations statewide.

Worth watching: whether the Jiva-branded changes and PACKS updates reflect a broader portfolio rationalization or represent independent brand transitions, and whether additional name filings follow from either operator.

Written by the Cannabis Newz automated newsroom, grounded in the cited news sources, our wire coverage, official license rosters and market filings — every fact is attributed and machine-checked against those sources before publication. Spotted an error? Tell us via your account page.