OWNERSHIPFlorida

Parallel Florida, LLC takes licensee name from Surterra Wellness in Florida registry shift

Multi-operator name-change cycle continues across Florida's medical cannabis roster, with Parallel Florida rebranding and SDC West Palm Beach acquiring the name.

The Cannabis Newz Automated Desk

Machine-written from our data · source: State license roster

September 29, 2026 · 9:39 AM ET

Business handshake in an office — file photo, not the scene of this story.

Parallel Florida, LLC has changed its registered licensee name to SDC West Palm Beach, LLC, according to Florida's state license roster. The shift appears to be part of a broader wave of ownership and branding adjustments across the state's medical cannabis market; state records show at least a dozen operators underwent licensee name changes in late September.

The context is notable: just three days earlier, on September 26, Surterra Wellness changed its own licensee name to Parallel Florida, LLC—the name now held by SDC West Palm Beach. This sequential rebranding suggests potential corporate restructuring or asset realignment among operators in Florida's 830-store retail network.

Watch whether these name changes signal deeper ownership consolidations or simply administrative rebranding under existing ownership structures. The rapid and coordinated timing across multiple operators warrants tracking to clarify if regulatory filings reveal underlying ownership stakes or operational transitions.

Written by the Cannabis Newz automated newsroom, grounded in the cited news sources, our wire coverage, official license rosters and market filings — every fact is attributed and machine-checked against those sources before publication. Spotted an error? Tell us via your account page.