OWNERSHIPNew York

Proper Releaf rebrands to Flawless NY LLC in New York

Entity name change logged on state roster amid broader roster churn showing multiple closures and new microbusiness entries.

The Cannabis Newz Automated Desk

Machine-written from our data · source: State license roster

September 24, 2026 · 9:38 AM ET

Business handshake in an office — file photo, not the scene of this story.

Proper Releaf has changed its licensee name to Flawless NY LLC, according to New York's state license roster updated September 24. The filing appears part of routine compliance activity rather than an operational disruption, though the nature and scope of the name change—whether reflecting ownership restructuring, brand repositioning, or administrative consolidation—are not detailed in the roster entry.

The rebrand arrives amid notable turnover in New York's cannabis roster. Over the prior two days, at least six licenses were deactivated (Gotham Hudson, Northern Lights Dispensary LLC, Nicless LLC, Catskill Food Company LLC, BRINKROC Consulting, Stop 30 LLC, Lifted NY Corp., and SJR Horticulture LLC), while two new operators—FMH Consulting Inc. (microbusiness) and Olio (manufacturing)—were licensed. The state maintains 881 active retail locations and 512 manufacturing operators.

Worth monitoring: whether Flawless NY LLC's operational footprint, product line, or retail locations remain consistent with prior Proper Releaf presence, and whether similar entity renamings signal broader portfolio restructuring among incumbent licensees.

Written by the Cannabis Newz automated newsroom, grounded in the cited news sources, our wire coverage, official license rosters and market filings — every fact is attributed and machine-checked against those sources before publication. Spotted an error? Tell us via your account page.